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If you are commenting using a Facebook account, your profile information may be displayed with your comment depending on your privacy settings.By leaving the 'Post to Facebook' box selected, your comment will be published to your Facebook profile in addition to the space below.Happiness with rewards programs seems to stem from rewards redemption.Rewards satisfaction was highest among consumers who redeemed their rewards most frequently.
Sixty-six percent of cardholders who were highly satisfied with their credit cards in 2015 said they definitely would recommend their card issuer and 56 percent of that same group said they definitely would not switch to another card issuer.
F7F9FA What feature(s) could make any payment program more valuable?
Cash-back discounts on purchases at specific merchants that are credited back to your account immediately 54% Discounts on purchases with participating name-brand merchants 45% Card contains a computer chip that allows it to be used in payment terminals worldwide, as well as to reduce counterfeit card fraud risk 45% Discount on purchases from the merchant who issued the card (e.g., store-branded credit card) 43% Discounts on purchases with local merchants 42% Alerts sent to your computer or mobile phone each time a purchase is made with the card 41% The ability to make online transactions using a special “one time-use” card number that can be used for only one purchase and protects your card number from being exposed to hackers 40% The ability to converse with customer service representatives via online chat 38% The ability to transfer money to another cardholder using an online or mobile phone app 29% The ability to use your smartphone to make a purchase using a specific credit, debit or prepaid card account 28% A mobile phone app that can help you classify your purchases for budgeting or business/personal use 26% Source: TSYS 2015 U. Consumer Payment Choice Study One concern that cardholders have is security.
That was followed by 26 percent who redeemed points for gift cards, 9 percent who redeemed points for travel, 8 percent who redeemed points for merchandise and 2 percent who redeemed points for dining.
Banks have strong incentive to keep customers happy with their rewards.
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